How to apply for VAT exemption

If you’re eligible for VAT exemption, you’ll need to log in to your account, complete the form below, and submit it before making your purchase.

Once approved, VAT will be automatically removed at checkout for all future wig purchases—no need to fill in the form again!

⚠️ Make sure you’re logged in each time you shop—if you check out without logging in, VAT will be added, and unfortunately, we can’t refund it after your order has been processed.

Who can claim VAT exemption?

If you wear a wig or hairpiece due to medical hair loss, you may not need to pay VAT. This applies if your hair loss is caused by:

✔️ Alopecia

✔️ Chemotherapy

✔️ Another medical condition confirmed by your GP

What’s covered by VAT relief?

✅ Wigs and some hairpieces

❌ Accessories like headscarves and turbans

❌ Hair care products (e.g., shampoos, conditioners)

How to claim your VAT exemption

Log in to your account.

Fill in and submit the VAT exemption form.

Once approved, VAT will be automatically removed from your future wig purchases.

Always log in before shopping to make sure the exemption applies.

Need a bit more help?

If you’re unsure whether you qualify, you can check HMRC Notice 701/7 (VAT reliefs for disabled people) at www.gov.uk or give the VAT Disabled Reliefs Helpline a ring on 0300 123 1073.

⚠️ Important: It’s against the law to falsely claim VAT exemption, so please only apply if you genuinely qualify.